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Use this to control how your event page appears on Google and when shared on WhatsApp, LinkedIn, X, or email. It improves click-throughs and sets clear expectations for visitors. What this feature does (and why use it) “Meta Title”: The headline search engines show. It also appears on the browser tab. A clear, specific title helps people choose your page over others. “Meta Description”: A short summary below the title in search results. It tells users what they’ll get after clicking. Good descriptions boost click-through rates. “Social Preview Image”: The thumbnail shown when your link is shared on social platforms or chat apps. A relevant image makes your link stand out and signals trust. 📷 Example (local clinic): “Meta Title”: “Pediatric Consultation “Meta Description”: “Book a 30-minute pediatric consult. In-clinic and video options. Insurance accepted.” “Social Preview Image” : A clean banner with clinic logo + “Pediatric Consultation”. Step 1 Go to “Event Types” in your dashboard.
Step 2 Select the event for which you want to update the SEO details and click on the “Settings” icon on that event card.
Step 3 Choose “Edit” from the dropdown.
Step 4 In the “Event Types” section, scroll down to find “Advanced.”
Step 5 In “Advanced” scroll down and update the following fields in “webpage_seo”: “Meta Title” → Keep it under 55–60 characters so it doesn’t get cut in Google. Put the event name first, then your name/brand or location for context. Example (agency): “Strategy Call — Brand Positioning Audit | BrightLabs” “Meta Description” → Aim for 140–160 characters. State who it’s for, what happens on the call, and any key qualifier (duration, format, outcome). Example (coach): “Book a 45-minute career coaching session. Get role clarity, resume fixes, and an action plan.” **“Social Preview Image”**→ Use 1200×630 px (or similar 1.91:1) with readable text. Include your logo, event name, and a short benefit. Keep margins wide so text isn’t cropped. Example (therapist): A calm background with “Intro Therapy Session — 30 min” + clinic logo.
Step 6 Click “Save” to apply the changes.
Step 7 Copy your event link and paste it on the channel you want to share (WhatsApp, LinkedIn, X, Facebook, email). The “Social Preview Image” and “Meta Title”/“Meta Description” will render automatically. Preview-
More examples Startup demo: “Meta Title”: “Product Demo — AI Reporting | Acme Analytics” “Meta Description”: “Live 30-minute walkthrough. See automated dashboards, alerts, and team sharing.” “Social Preview Image”: Product UI screenshot with “Live Demo” tag. Fitness trainer: “Meta Title”: “Personal Training — First Session | Maya Fit (Bengaluru)” “Meta Description”: “60-minute assessment + plan. Studio or video. Limited slots this week.” “Social Preview Image”: Trainer photo with “First Session — 60 min”. 💪 Common mistakes to avoid Stuffing keywords in “Meta Title” (hard to read, lower clicks). Use a clear event name + brand/location. Writing vague “Meta Description” (e.g., “Best service ever”). Describe the session, duration, and outcome. Uploading a low-contrast “Social Preview Image” with tiny text; it will be unreadable on mobile previews. Forgetting to “Save”, then testing the old preview. Reusing the same “Meta Title” for multiple events, which makes search results look duplicate and confusing.
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