What Custom Domain does
Custom Domain lets you use your own branded URL for scheduling pages instead of only the default Lunacal link. Examplebook.mydomain.com/jeff instead of a Lunacal-hosted link like lunacal.ai/jeff. Your existing Lunacal booking links continue to work. A custom domain is an additional branded way for people to reach the same scheduling experience.
Who can use it
Pricing and purchase rules
Where to buy: Settings → Custom Domain (Buy Domain).
Current purchase terms (as shown in the purchase dialog)
- Price: $200 per domain (lifetime / one-time payment)
- Buy now, activate anytime in future
- One-time payment, no renewals
- Domains cannot be reassigned
- This purchase is non-refundable You can choose how many domains to buy in one checkout (up to the number of slots still available under your limit). Checkout is completed through Stripe. After a successful purchase, the app instructs you to click Activate a domain in the domains list to begin setup.
Domain quota (limits)
Your account has:- Bought — how many custom domain slots you have purchased
- Limit — the maximum you are allowed to purchase
The list header shows unused slots in this form: “X of Y domains unused.” Quota rules (shown under Rules in Settings):
- Only domains you own count toward your quota. If someone else owns a domain and invites you to their team, that does not use your quota.
- When you assign a domain to a team, every member gets their own booking page on that domain (e.g.
book.yourdomain.com/person) in addition to theirlunacal.ai/personlink. - Adding more team members does not use extra domain slots. Ten people on the same domain still count as 1 toward the owner’s limit.
- Domain purchases are non-refundable. Default Lunacal domain: Your account always includes the Lunacal-hosted domain (shown as owned by Lunacal). That is separate from purchased custom domains. Pro / Enterprise: Purchases are capped by the subscription domain limit (product default maximum is 5 for Pro-tier scheduling). AppSumo (by tier configuration):
Exact remaining count is always shown in the purchase dialog (“X domain(s) left”).
Domain list: what hosts see
The List of Domains table shows:Host setup: Activate a domain (3 steps)
Prerequisite: at least one unused purchased domain slot. Click Activate a domain. The wizard is titled “Add your custom domain” (Beta).Step 1 — Enter Domain
Hosts choose:- Subdomain — selected from an allowed list (unless Lunacal has specially enabled free-form entry for that account)
- Root Domain — their own domain, e.g.
yourcompany.com
https://{subdomain}.{rootdomain}
Hosts need access to DNS at their registrar (examples mentioned in product: GoDaddy, Namecheap, Cloudflare).
Allowed subdomain prefixes (standard list):
agenda, appointments, avtale, beacon, book, booking, bookings, bookme, booknow, cal, calendar, calendario, calender, chat, chet, chiamata, coffee, connect, consult, contact, demo, go, kalender, letstalk, luna, me, meet, meeting, meetings, procalendar, rdv, reserver, reservas, schedule, support, termin, termine, tutoring, tutors, ventas, www
If the desired subdomain is not listed, the product tells hosts to email hi@lunacal.live.
Format rules enforced at setup:
- Subdomain: lowercase letters, numbers, hyphens (valid hostname label)
- Root domain: valid domain format (e.g.
example.com) - Full address must not already be in use by another Lunacal account
Step 2 — Configure DNS
Hosts must add two DNS records at their domain provider:1) CNAME
2) TXT (ownership verification)
Both Host and Value can be copied from the setup UI.
Cloudflare tip (shown in product): Keep the proxy disabled (grey cloud / DNS only).
Timing: CDN propagation can take up to 40 minutes to 1 hour. Hosts can close the window and return later.
Verify DNS checks whether records are correct. Status may still be pending; the product may say verification can take up to 1 hour.
If validation times out, hosts can Regenerate the TXT token and update DNS with the new value.
If setup was left incomplete for a long time, continuing setup may refresh DNS values. Hosts must replace old CNAME/TXT values with the new ones shown.
After DNS and CDN are approved, hosts continue to Step 3.
Step 3 — Activate
When ready, the UI shows:- Preview of
https://{subdomain}.{domain} - DNS verified
- CDN configured
- Global propagation can take 45 minutes – 2 hours
- A 403 or Azure-related error during that window can be normal
- If issues persist after 24 hours, email hi@lunacal.live
Host settings after the domain is Live
1) Make Primary
Available for:- The default Lunacal domain (when it is not already primary), or
- An active custom domain
2) Favicon (browser tab icon)
On domains you own, click the favicon area next to the domain name to upload or change a favicon.- Image files only
- Max size 1 MB
- Cropped square in the image editor
3) Set Redirect (root of the custom domain)
For an active, user-owned custom domain, Set Redirect chooses where visitors go when they open the domain root (e.g. visitinghttps://book.yourcompany.com with no path).
Options:
Team owners see all relevant members and team events. Non-owners typically see their own pages under “Your Pages.”
The dialog shows the current target as
{hostname}{path} (or “No redirect set…”).
4) View Records
For live custom domains, hosts can reopen the CNAME and TXT values that were used for setup (useful for DNS audits or recreating records).5) Assign domain to a team
In Team Settings, owners can assign a custom domain (or the Lunacal default) to the team from a dropdown of domains they own. Effect: Team members get booking pages on that domain, for example:- Team:
{custom-domain}/team/{team-slug} - Person:
{custom-domain}/{username}
whilelunacal.ai/...links still work.
6) Delete Domain
Owners can delete a domain they own from the domain list menu. Before deleting, hosts must:- Remove the CNAME and TXT records from their DNS provider
- Confirm the checkbox: “I have deleted the CNAME and TXT records from my DNS”
- The domain is removed from Lunacal
- The purchased slot becomes available to activate a different (or later the same) domain again
- Global cleanup can take time — wait before reusing the same domain name
- If that domain was Primary, primary falls back (default subdomain cleared)
What attendees (guests) see
Attendees do not see the Custom Domain settings screen. They only experience the branded URLs and pages.URLs attendees may use
Branding attendees notice
- Browser address bar shows your domain (HTTPS)
- Browser tab can show your favicon (if the host uploaded one for that domain)
- Content is the host’s Lunacal booking / scheduling pages (profile, events, availability, booking flow)
During propagation (important for support)
Shortly after activation, attendees might briefly see errors (including 403). Product guidance: this can be normal for up to 24 hours while the domain finishes propagating worldwide. If a custom domain is not active, those branded URLs are not served as live booking pages.Host dashboard: sharing links
In the app header, the host’s primary booking link uses the Primary domain:- Personal:
{primary-hostname}/{username} - Team context:
{team-domain}/team/{team-slug}
Common support fixes
Industry & persona use cases
These use cases map existing Custom Domain capabilities (branded subdomain URL, primary link, favicon, root redirect, team assignment, multi-domain slots) to how different customers typically apply them. They do not add product features beyond what is listed above.Founder / startup operator
- Use
book.yourstartup.comordemo.yourstartup.comas the Primary link in the dashboard and in decks / LinkedIn. - Set root redirect to a flagship event (e.g. “Founder intro” or “Product demo”).
- Keep
lunacal.aias backup while pitching; share the branded link externally.
Sales team
- Assign one purchased domain to the sales team so every rep has
meet.company.com/{rep}plus team pages likemeet.company.com/team/sales. - Redirect the domain root to the team page or a shared “Book a demo” team event.
- Use one domain slot for the whole team (extra seats do not consume extra domain slots).
Professional services (consultants, lawyers, accountants, agencies of record)
- Brand discovery calls as
consult.firmname.comorappointments.firmname.com. - Upload a firm favicon so the tab matches the website.
- Redirect the root to the principal’s page or a “New client consult” event.
- Optionally buy a second domain slot for a practice area (e.g.
support.firmname.com) if quota allows.
Healthcare / wellness practitioners
- Share
appointments.clinicname.com/{provider}for a more clinical, trustworthy URL. - Team assignment for multi-provider practices so each clinician has a path on the same domain.
- Root redirect to a general “New patient” or front-desk team event.
- Favicon aligned with clinic branding for patient confidence in the browser tab.
Coach / tutor / educator
- Use friendly prefixes from the allowed list:
book,booking,tutoring,tutors,coffee,letstalk,meet. - Primary link for social bios and course platforms.
- Redirect root to the most common session type (e.g. discovery call).
Agency (marketing, creative, recruiting)
- One agency-owned domain assigned to client-facing teams:
book.agency.com/team/{pod}. - Separate purchased domains (within limit) for major brands or regions if needed.
- Root redirect to a routing / intake team page; individual strategists still get
book.agency.com/{name}.
Spa and salon
- Use
book.spname.comorappointments.spname.comon Google Business, Instagram, and booking cards. - Team domain so each stylist/therapist has a personal path without separate purchases.
- Redirect root to a “Choose a service” team page or featured treatment event.
- Favicon matching the salon site for a consistent guest journey from website → book.
Real estate
- Agents:
meet.brokerage.com/{agent}for listing consultations and buyer calls. - Brokerage owner assigns one domain to the team; agents keep Lunacal links as fallback.
- Redirect root to a general “Speak with an agent” team event or office page.
- Useful prefixes:
meet,meeting,book,contact,schedule.
Small businesses (local services, freelancers, studios)
- Replace generic links in email signatures and invoices with
schedule.yourbusiness.com(orbook/booking). - Single domain is usually enough; set Primary and one redirect to the main offer.
- Keep Lunacal default domain as Primary only until custom domain is Live, then switch Primary.
Cross-cutting patterns that work for almost any industry
- One brand domain for the public; Lunacal domain as always-on backup
- Team assignment when multiple people book under one brand
- Root redirect as the “front door” (team page or flagship event)
- Favicon for polish when the domain is customer-facing
- Extra purchased slots only when you truly need separate brand hostnames (within plan limit)
Quick reference: host checklist
- Be on Pro / Enterprise or AppSumo Tier 2+
- Buy Domain ($200 lifetime per slot; non-refundable)
- Click Activate a domain
- Pick allowed subdomain + enter root domain
- Add CNAME and TXT at DNS (Cloudflare: DNS only)
- Verify DNS → wait if pending → continue when approved
- Activate Domain
- Wait for propagation (up to 24 hours if errors appear)
- Optionally: Make Primary, upload favicon, Set Redirect, assign to team
- Share
{your-domain}/{username}(and team paths) with attendees